5 SEO trends to look out for in 2019
New Year means new introductions in the Google search algorithm.
So how can you continue with the same SEO strategy?
2019 is shaping up to be a sharp turning point as search engines continue to get smarter and specific to the users’ needs. If you want to be found by the target audience, then gear up to follow the top 5 SEO trends of 2019.
If you are starting with an online presence in 2019, consult SEO experts. SEO Developers is one of the leading SEO agency in London, following the current SEO trends to get websites to reach their target audience.
What can you expect from SEO in 2019?
Read till the end to find out.
1. Mobile-First Indexing
Remember how crucial it was to have a responsive website design in 2018?
Kudos to you if your website is responsive, as mobile first indexing is the trend of 2019.
Google will make use of the mobile version of the website to rank and index. However, mobile first indexing does not mean just mobile. But it simply means that the mobile version of the website becomes the baseline of the rankings. If a website does not have a mobile version, the desktop version will still be included in the index.
It is 2019 - if you still don’t have responsive web design, buckle up!
2. Local search geotargeting
If you are a business attracting local customers, then you really need to focus on this one.
For 2019, local search is going to be more precise and more targeted search results. As you target the streets and corners, you are targeting mobile search.
Someone walking down the street may want to have a burger and will be shown your business located a few blocks away.
Near me, searches have grown at a bulbous 130%. You need to make your geo-targeting game strong to lead customers to your business.
3.Website security
Does Google wave a red flag in the left-hand corner of the URL bar when someone opens your website?
Well, this could be because of the Google security update, wherein Google shows a red flag for non-HTTPS websites. And mind you, these websites rank low in Google’s preference. Google is taking steps to ensure no vulnerability and no manipulation.
The not secure alert can drive the visitors to press the back button and never return. This means a high bounce rate and low ranking. Tighten your web security for better user experience and user retention.
4. LSI keywords
Mark brought a new scooter.
Mark got the scooter customized
Mark rides the scooter every day to work.
Mark brought a new scooter.
He got it customized
He rides it every day to work.
Which one is better to read?
We know that Mark is the subject of the conversation but robotically repeating Mark and Scooter is weird and to be honest, irritating. LSI operates with similar logic.
Websites are packing their content with irrelevant keywords, which aren’t even being searched. And this means poor content. Just like we used pronouns in the above example, LSI is contextually related keywords. It skims through all possibilities of a search query and presents the results.
In 2019, Google closely monitors the way we think, talk, and behave. Find your LSI keywords and use them in the title, description, heading tags, URL, and the text. This will give a natural and easy read to the users.
5. Voice Search
Web browsing is expected to go screenless by 2020! Which means more advancements in the voice search feature.
To implement this trend, work on how to target keywords in voice search. Users can use long tail keywords and use these long tail keywords as questions. Add the probable questions to the headings and FAQ pages.
Voice search technology is bringing advancements each year. And 2019 could be the game-changing one. Putting these trends into action on your website will definitely reap great benefits for SEO in 2019.
Get in touch with SEO experts to go in-depth with understanding SEO for your website. Are you looking for an SEO agency in London? Head to SEO developers for professional and up to date SEO practices. The team has got strategies in place for organic search, on-page SEO, link building, keyword research, and activity reports.
Visit the website today for free SEO consultation https://www.seodevelopers.co.uk/.
So how can you continue with the same SEO strategy?
2019 is shaping up to be a sharp turning point as search engines continue to get smarter and specific to the users’ needs. If you want to be found by the target audience, then gear up to follow the top 5 SEO trends of 2019.
If you are starting with an online presence in 2019, consult SEO experts. SEO Developers is one of the leading SEO agency in London, following the current SEO trends to get websites to reach their target audience.
What can you expect from SEO in 2019?
Read till the end to find out.
1. Mobile-First Indexing
Remember how crucial it was to have a responsive website design in 2018?
Kudos to you if your website is responsive, as mobile first indexing is the trend of 2019.
Google will make use of the mobile version of the website to rank and index. However, mobile first indexing does not mean just mobile. But it simply means that the mobile version of the website becomes the baseline of the rankings. If a website does not have a mobile version, the desktop version will still be included in the index.
2. Local search geotargeting
If you are a business attracting local customers, then you really need to focus on this one.
For 2019, local search is going to be more precise and more targeted search results. As you target the streets and corners, you are targeting mobile search.
Someone walking down the street may want to have a burger and will be shown your business located a few blocks away.
Near me, searches have grown at a bulbous 130%. You need to make your geo-targeting game strong to lead customers to your business.
3.Website security
Does Google wave a red flag in the left-hand corner of the URL bar when someone opens your website?
Well, this could be because of the Google security update, wherein Google shows a red flag for non-HTTPS websites. And mind you, these websites rank low in Google’s preference. Google is taking steps to ensure no vulnerability and no manipulation.
The not secure alert can drive the visitors to press the back button and never return. This means a high bounce rate and low ranking. Tighten your web security for better user experience and user retention.
Mark brought a new scooter.
Mark got the scooter customized
Mark rides the scooter every day to work.
Mark brought a new scooter.
He got it customized
He rides it every day to work.
Which one is better to read?
We know that Mark is the subject of the conversation but robotically repeating Mark and Scooter is weird and to be honest, irritating. LSI operates with similar logic.
Websites are packing their content with irrelevant keywords, which aren’t even being searched. And this means poor content. Just like we used pronouns in the above example, LSI is contextually related keywords. It skims through all possibilities of a search query and presents the results.
In 2019, Google closely monitors the way we think, talk, and behave. Find your LSI keywords and use them in the title, description, heading tags, URL, and the text. This will give a natural and easy read to the users.
5. Voice Search
Web browsing is expected to go screenless by 2020! Which means more advancements in the voice search feature.
To implement this trend, work on how to target keywords in voice search. Users can use long tail keywords and use these long tail keywords as questions. Add the probable questions to the headings and FAQ pages.
Voice search technology is bringing advancements each year. And 2019 could be the game-changing one. Putting these trends into action on your website will definitely reap great benefits for SEO in 2019.
Get in touch with SEO experts to go in-depth with understanding SEO for your website. Are you looking for an SEO agency in London? Head to SEO developers for professional and up to date SEO practices. The team has got strategies in place for organic search, on-page SEO, link building, keyword research, and activity reports.
Visit the website today for free SEO consultation https://www.seodevelopers.co.uk/.
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